Privacy Policy
Last updated: August 2026
1. Who we are
This website, Gayming Magazine (the “Site“), is owned and operated by Parrlime Productions Ltd (“we“, “us“, “our“), a company registered in England and Wales under company number 17309041, with its registered office at c/o Wilkes Partnership, 41 Church Street, Birmingham, B3 2RT.
We are the data controller responsible for your personal data. This means we decide how and why your personal data is processed.
If you have any questions about this policy or how we handle your personal data, you can contact us at:
- Email: info@parrlime.com
- Post: c/o Wilkes Partnership, 41 Church Street, Birmingham, B3 2RT
2. What this policy covers
This Privacy Policy explains how we collect, use, store, and share personal data when you visit or interact with the Site, including reading articles, subscribing to our newsletter, leaving comments, entering competitions, contacting us, or engaging with us on social media.
It should be read alongside our Cookie Policy, which explains in more detail the cookies and similar technologies we use.
3. Information we collect
3.1 Information you give us directly
- Newsletter sign-up: your email address, and optionally your name.
- Comments and community features: username, email address, and the content of any comments or posts you submit.
- Contact forms / enquiries: your name, email address, and the content of your message.
- Competitions and giveaways: your name, email address, and any other details requested in the specific competition terms.
- Job applications or pitches: your name, contact details, CV, and any other information you choose to submit.
- Surveys: any responses you provide, which may include demographic information you choose to share (e.g. relating to sexual orientation or gender identity, provided voluntarily).
3.2 Information collected automatically
When you visit the Site, we (and third parties acting on our behalf) automatically collect certain information, including:
- IP address and approximate location
- Browser type and version, device type, and operating system
- Pages visited, time spent on pages, referring/exit pages, and click activity
- Date and time of visits
This information is collected via cookies and similar technologies — see our Cookie Policy for full details.
3.3 Information from third parties
- If you log in or interact with the Site via a third-party platform (e.g. Facebook, Google, Instagram, X/Twitter), that platform may share certain profile information with us, depending on your settings with that platform.
- We may receive information from advertising and analytics partners (see Section 6).
4. How we use your information and our legal basis
We use your personal data for the following purposes:
| Purpose | Examples | Legal basis (UK GDPR) |
|---|---|---|
| Operating and improving the Site | Site functionality, fixing bugs, understanding traffic | Legitimate interests |
| Sending our newsletter/marketing | Emailing subscribers with articles, updates, offers | Consent |
| Responding to enquiries | Replying to contact form messages | Legitimate interests / performance of a contract |
| Moderating comments and community content | Reviewing and publishing user comments | Legitimate interests |
| Running competitions | Administering entries and contacting winners | Performance of a contract / consent |
| Analytics and advertising | Measuring performance, showing relevant ads | Consent (for non-essential cookies) |
| Legal compliance | Responding to legal requests, enforcing our terms | Legal obligation / legitimate interests |
Where we rely on consent (e.g. marketing emails, non-essential cookies), you can withdraw this at any time — see Section 9.
5. Cookies
We use cookies and similar tracking technologies to operate the Site, remember your preferences, and understand how the Site is used, including for analytics and advertising. Full details, including how to manage your preferences, are set out in our Cookie Policy.
6. Who we share your information with
We do not sell your personal data. We may share information with:
- Service providers, such as our website hosting provider, email newsletter platform (e.g. Mailchimp), and customer support tools.
- Analytics providers, such as Google Analytics, to help us understand Site usage.
- Advertising partners and ad networks, such as Advanced Ads, who may use cookies to serve relevant advertising.
- Social media platforms, where you interact with embedded content or share buttons.
- Professional advisers, such as lawyers, auditors, or insurers, where necessary.
- Law enforcement or regulators, where required by law or to protect our rights, users, or the public.
- A buyer or successor, if we sell, merge, or transfer all or part of our business.
Where third parties process personal data on our behalf, we have contracts in place requiring them to protect your data in line with UK data protection law.
7. International transfers
Some of our service providers may be based outside the UK (for example, in the US or EU). Where this happens, we ensure appropriate safeguards are in place, such as the UK’s International Data Transfer Addendum, the EU-US Data Privacy Framework, or Standard Contractual Clauses, as applicable.
8. How long we keep your data
We keep personal data only for as long as necessary for the purposes it was collected, including to satisfy legal, accounting, or reporting requirements. As a guide:
- Newsletter subscriber data: until you unsubscribe, plus a short period to record the unsubscribe.
- Comments: for as long as the content remains published, unless removed.
- Enquiry/contact form data: typically up to 12 months after resolution.
- Competition entries: typically up to 6 months after the competition closes.
9. Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Rectify inaccurate or incomplete data
- Erase your data (“right to be forgotten”), in certain circumstances
- Restrict processing of your data, in certain circumstances
- Object to processing based on legitimate interests or for direct marketing
- Data portability, to receive your data in a portable format
- Withdraw consent at any time, where we rely on consent (e.g. unsubscribe link in every newsletter, or cookie preference settings)
To exercise any of these rights, contact us at info@parrlime.com. We may need to verify your identity before responding, and will respond within one month as required by law.
You also have the right to complain to the UK’s data protection regulator:
Information Commissioner’s Office (ICO) Website: https://ico.org.uk Helpline: 0303 123 1113
10. Children’s privacy
The Site is not directed at children, and we do not knowingly collect personal data from children under 13. If you believe a child has provided us with personal data, please contact us so we can remove it.
11. Security
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
12. Marketing communications
If you’ve opted in to receive our newsletter or marketing emails, you can unsubscribe at any time using the link in any email, or by contacting us directly. This won’t affect any transactional or service-related communications we may still need to send you.
13. Third-party links
The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites, and encourage you to review their own privacy policies.
14. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. The “Last updated” date at the top shows when it was last revised. We encourage you to review it periodically.
15. Contact us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact:
Parrlime Productions Ltd Email: info@parrlime.com Address: c/o Wilkes Partnership, 41 Church Street, Birmingham, B3 2RT